All Episodes
Episodes
93. Want Business Referrals? Go Get Them!
Referrals are the currency of trust in the world of running a business. Theyâre literally the golden goose of entrepreneurship. But hereâs the problem, many business owners feel uncomfortable asking for referrals....
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92. The Courage to Admit Failure
As a business owner, you had a passion for the service you sell and helping others and most likely have found yourself becoming an 'accidental leader,' someone who leads not by design but by circumstance. On todayâs...
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91. Everything is Marketing
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On this episode of The High Performance Marketing podcast we'll explore a broader definition of marketing and how it extends beyond your traditional marketing efforts.
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Transcript
Welcome to The High Performance...
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90. Supercharge Customer Connections - Create Buyer Profiles
The most important asset your business has is your customer. And if you want to capture their attention you need to know them inside and out.
On this episode of The High Performance Marketing podcast, we'll outline...
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89. Your 2024 Three-Step Marketing Roadmap
Have you ever had a big dream but no plan to achieve it? It's like wanting to climb a mountain without a trusty Sherpa to show you the way. When it comes to your 2024 business goals you need a roadmap - and that's...
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88. Reflecting on Your 2023 Marketing To Boost Your Success in 2024
Well here we are, the last week of the year! 2024 is days away and before we get into the whole planning for the future, letâs take a moment to consider that marketing is always changing and to stay on top of the...
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87. Managing Unpopularity and Criticism in Business Leadership
It's hard not being liked. We're hard wired to want to be. And when it comes to running a business, leading a team, and your clients - it all comes with its fair share of challenges. The reality check is that not...
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86. Understanding the Psychology of Consumer Behavior
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Why do we buy the things we do? Why is it that some brands speak to our heart deeper than others? Did you know there's a physchology behind the things we want that help drive buying decisions?
On this episode of The...
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85. Turn Your Expertise into a Profitable Digital Course
In this episode, we explore the underestimated value of personal knowledge and how to transform it into a lucrative online digital course. You know something that many others don't, and you can capitalize on that...
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84. Simple Social Media with Annie Schiffmann
Your day-to-day responsibilities already feel like a never-ending to-do list. And when you add social media marketing into the mix, it's enough to make anyone feel overwhelmed. Creating engaging content, knowing which...
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83. Unwrapping Success: Your Holiday Marketing Campaign
Over the next week or two, youâre going to start to receive an influx of Holiday marketing campaigns (Black Friday specials, cyber monday and more.) These campaigns are strategically designed offers to increase...
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82. User generated content: How to get your customers to help with your marketing
 Imagine a world where your clients help you create authentic marketing content that helps you build trust with their peers and other potential customers. On this episode of The High-Performance Marketing podcast,...
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